TECATE Can design

TECATE

CAN DESIGN

I’ve always been fascinated by beer and liquor design. Having a Mexican background, my first attempt in wanting to create something was for Tecate. I wanted to create a special edition can; “THE BOLDEST” can on the market. To accomplish this I illustrated a new "bolder" version of their current brand mark utilizing Illustrator then adding textures and colors in Photoshop.