Logos & more

BABE'S PIZZA

REBRANDING

Babes is a mom and pop pizza parlor in Brandon, FL with a Unique Selling Proposition (USP), "Home of the Double Decker". The challenge was to re-brand this local "landmark" due to its near absent brand identity in the pizza parlor market. An extensive amount of research was done of the local competition and also on Babe's company history. A brand identity, mission statement, positioning and vision statement were all established before executing any of the creative. Because of the strong history and presence Babe’s holds in the community, I felt it was important to keep the re-brand similar to it's current. Along with the logo, a pizza box and business cards were also designed and created.

COCINA CALIENTE MEXICAN RESTAURANT

LOGO & MENU DESIGN

Hot Kitchen! This authentic Mexican restaurant was in need of a new logo. Its brand appealed to an upper class market. When creating the logo and collateral, my intent was to keep the typography clean and simple. The chili pepper took on the focal point in the logo. It was a perfect fit for both the “hotness” and the Mexican culture.

SCIENTIFIC WELLNESS CENTER

BRANDING

Scientific Wellness Center is a company that is looking to operate within a year or two. I've been tasked to brand the company along with creating all of its assets. As of now, the logo along with the mission and its brand style guide has  been created. A brochure of an overview of the companies services has also been developed and produced. More elements are currently in the works.

I EMBRACE CHAOS
BRANDING

The "I Embrace Chaos" is my personal brand that I have developed. The brand derives from the idea of what creativity is and how i define it. It symbolizes on how the creative process can be at times, chaotic. The "exploding" section of my self-portrait logo resembles the ideas bursting from my thoughts. Along with the logo, a hard copy of my portfolio, business cards and resume were created.

I EMBRACE CHAOS
BRANDING